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Spend your National Book Tokens in your local bookshop for the chance to win £500/€500!

Spend and win

If you were lucky enough to receive National Book Tokens for Christmas (or any other occasion), you can now experience the joy of choosing a new book... and the chance to win a big cash prize!

We're giving two booklovers in the UK and Ireland the chance to win £500/€500 in cash to spend on anything they desire in 2026. To enter, just spend your National Book Tokens with any participating bookshop before 28th February 2026, then enter the prize draw using the form below.

Please note: you'll need the last 4 digits of your gift card number to enter (the final 4 digits of the 19-digit number printed on your gift card), so please keep your card even if there's no value left!

National Book Tokens gift cards can be bought and spent in bookshops across the UK and Ireland. Find your nearest at nationalbooktokens.com/find-a-bookshop

Last year's winners were 10-year-old Enéa from Devon, and Mathew from County Kildare. 

"I had been given a National Book Token for my birthday, and I went to the Maynooth Bookshop with a particular book in mind that I knew I could order if they didn't have it on the shelves. As I was looking, however, I noticed the name of a familiar author... so, I bought this one with my token and ordered the [other] book at the same time.

I have lots of plans for the prize money, the most important is taking my partner out for dinner, obviously. I will definitely be buying more books. I'm also a card-carrying Formula 1 nerd, so this will pay for my TV subscription for the season, and I think that will leave some left for a couple of gifts for my family, too."

Mathew, 2025 winner of €500

Whatever you're into, there's a bookshop for that

Did you know that 2026 is the National Year of Reading? The campaign, a Department of Education initiative in collaboration with the National Literacy Trust, aims to (re)connect people of all ages with reading as a meaningful, modern and social activity. The campaign identity, Go All In, invites people to dive deeper into the things they already love through reading. And because reading comes in many forms, there’s always a way to go all in, your way.

Whatever you're into, you'll find your next brilliant read on the shelves of your local bookshop. Looking for inspiration before you venture out? Check out all our reading recommendations on National Book Tokens Discover, including 40 books to look out for in 2026, and top tips from real-life booksellers

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Give a gift beyond words this Christmas

Give recipients of all ages the excitement of choosing a book as well as the joy of reading it.

National Book Tokens Discover, the place to be for booklovers.

Sign up today and we'll enter you to win a £100/€120 National Book Token every month!