Unleash their inner hero
Win a bundle of brilliant manga for ages 9+ and a £50/€60 National Book Token in our new manga design.
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Which books will you vote for?
Vote in the Books Are My Bag Readers Awards 2025 and you could win one of five £100/€120 National Book Tokens.
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Win all 28 books!
We're giving away a set of every book on the Books Are My Bag Readers Awards 2025 shortlists.
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Bookshop Day is Saturday 11th October
Win this year's limited-edition bag and a £20/€25 National Book Token to spend.
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Celebrating the world's best fiction
The Booker Prize has just revealed its 2025 shortlist – and you could win a complete set!
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The author of My Sister, the Serial Killer is back!
Win a signed copy of Cursed Daughters by Oyinkan Braithwaite and a selection of luxury candles from Oré mi.
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From one of our best-loved TV personalities
Win a signed copy of Pastures New by Clare Balding and Welsh coffee hamper.
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Meet our winning schools!
This summer, we gave you the chance to nominate your school to win £1,000/€1,000 in National Book Tokens.
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Are you a Brontë buff?
Martina Devlin, author of Charlotte: A Novel, tests your knowledge – plus, win a copy of her book!
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Why your favourite authors love high street bookshops
Some of our favourite contributions to celebrate bookshops being best place to buy books all year round.
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Dawn from Waterstones Sheffield recommends
Dawn recommends her favourite picks for Bookshop Day.
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11 moving books about grief, love and loss
Oona Frawley, author of This Interim Time, joins us for Irish Book Week to share her favourite books about grief.
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9 fantastic feminist horror novels to read this Halloween
Gemma Amor, author of ITCH!, shares her favourite feminist horror.
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11 poetry books to read if you don't know where to start
Hollie McNish recommends the best poetry books to read this National Poetry Day.
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10 books that celebrate children's confidence and creativity
Lanisha Butterfield, prize-winning author of Flower Block, shares her recommendations for young readers of all ages.
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10 fun tales to help children fall in love with books and reading
JB Gill shares his top tips for books that will spark children's love of the written word.
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10 inspirational children's books about identity and belonging
Annemarie Anang recommends books that celebrate self-acceptance and help children find their own place in the world.
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10 more of the best Irish books for young readers
Celebrate stories from Irish artists with these highlights from The Best Irish Books of 2025!
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Buy a gift card
Buy a gift beyond words online or in-store. National Book Tokens gift cards make the perfect gift for booklovers and readers of all ages.
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Find out how much is left on your gift card, or add a gift card to your mobile wallet for instant book-buying joy on the go.
Where to spend
Buy and spend our gift cards in hundreds of bookshops across the UK and Ireland, including independents, Waterstones, TGJones (previously WHSmith) and Easons.
Whether you're a casual reader or your bookshelves are overflowing, you'll discover brilliant book recommendations, quizzes, and competitions at National Book Tokens Discover – your ultimate destination for all things books! Sign up to receive our newsletter and you'll be entered to win a £100/€120 National Book Token every month.
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