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World Book Day

Proud Sponsors of World Book Day

World Book Day is a charity that changes lives through a love of books and reading. World Book Day

National Book Tokens have been proud to sponsor World Book Day for more than two decades and counting. Our sponsorship helps the charity to encourage more children, particularly those from disadvantaged backgrounds, to have a life-long habit of reading for pleasure and the improved life chances this brings them. 

The next World Book Day will take place in the UK and Ireland on Thursday 2nd March 2023.

Reading for pleasure is the single biggest indicator of a child's future success – more so than their family circumstances, their parents' educational background, or their income.

World Book Day offers every child and young person the opportunity to have a book of their own. Check out the £1 books that children and young people can choose for FREE in 2023 with their book tokens

1 in 5 children receiving free school meals say the book they receive with their £1/€1.50 book token was the first book they had of their own. Last year, World Book Day distributed more than 50 million £1/€1.50 book tokens across the UK and Ireland through schools, magazines, and partnerships.

For more information visit


Get involved with World Book Day 2023


World Book Day

Happy World Book Day

Win a set of World Book Day books and a 12-month Bookily card loaded with £10 per month, giving children the choice of a new book every month.

For Beginners
For Beginners

Facts can be FUN!

We're giving away 5 sets of Usborne's For Beginners series, covering politics, maths, economics, and more.

Design a National Book Token competition
Design a National Book Token competition

Design a National Book Token

We're encouraging children to share their creativity (and their love for books and reading!) by designing their own fabulous gift cards.

Write your own joke winners
Helen Rutter

Who's the funniest?

Which young reader won our 'Write your own joke' competition to make children's author Helen Rutter laugh out loud?


Win on social media

We're giving away National Book Tokens on Twitter (@book_tokens) and Facebook to help young booklovers choose they books THEY want to read.

Dragon Realm
For Beginners

World Book Day is ROARsome!

We're giving away a signed set of the Dragon Realm series, a £30/€30 National Book Token in our fantastic design, and a build-your-own floating dragon!

£1 books
Design a National Book Token competition

Which £1/€1.50 book will they choose?

Take children and young people to their local bookshop before 26th March, where they can get a £1/€1.50 book for FREE with their £1/€1.50 book token.

Book Doctor
Book Doctor

Katie & Kevin recommend

The authors of Dragon Realm are our guest Book Doctors for World Book Day, prescribing the best reads for young booklovers.


National book token cookie themed gift card

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Pride and Prejudice* by Jane Austen

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