Encouraging people to take part in your research projects can be a real challenge, especially because you can't conduct your work without their help. It's fair to say that people are much more likely to participate in research projects if they are motivated in some way. And because it would be impossible to reward organisations with money for taking part, a simple gesture could go a long way.  This is where National Book Tokens can help.

Books are a great source of knowledge and entertainment and encouraging people to read more is something even the Government is actively promoting. And because National Book Tokens are accepted by more than 3,000 outlets in the UK, from national chain stores to small independents, they can be used anywhere. This incentive won't stretch your budget either, with discounts available when you buy in bulk.

 

Research organisations that have introduced National Book Tokens as incentives have seen a marked improvement in response rates.

 

Take a look over some of our case studies to see the benefits of National Book Tokens.